Hollywood, CA – 
(NewMediaWire) – November 17, 2021 – Hop-on, Inc. (OTC:HPNN),
an international leader in the development and manufacture of electronics,
software and telecommunications hardware, has announced Curt Doty as the Chief
Creative Officer for its recently announced decentralized social media,
entertainment, and journalism platform Digitalage. The
recent news of Hop-on’s intention to acquire Doty’s company Vertuoso, specializing
in vertical story-telling, ad-tech and content development will integrate
Vertuoso’s expertise into Digitalage. Peter
Michaels, CEO, Hop-on, Inc., and Curt Doty, Founder, Vertuoso, jointly made
today’s announcement.
Doty’s role includes the proper
cultivation and development of an overall creative direction for the company.
As Chief Creative Officer (CCO) Doty is responsible for managing and directing
all creative teams, internal and external and their output. This includes
Branding, Marketing, User Experience, Content and Advertising. Doty’s
consultant role up through the company’s stealth mode has been to create the
brand identity and positioning. On the user experience side, he has led a team
of designers to create one of the more innovative interfaces for any social
media platform.
According to Doty, “I am most
excited about this platform because of its future facing philosophy of artist’s
rights, fair and equitable revenue share for content creators and correcting all
the ills of current social platforms. Including greater services, driving
better personalization, creating robust creator tools, and a new suite of
innovative ads thus powering the platform’s unique support of its creative
community.”
Regarding today’s announcement,
Peter Michaels, CEO of Hop-on, said, “Under Curt’s creative leadership we
will provide our users, advertisers, publishers, and other content providers
with a new user experience for Web 3.0 and the Creator Economy. I am blown away
by his work to date.”
Curt Doty states, “Digitalage
is laying the foundations for fully immersive extended reality experiences that
will radically transform social and communications paradigms, as well as
delivery and consumption of entertainment and journalism. It is a dream
project.”
About Curt Doty:
Curt Doty, former NBC Universal
creative executive, is an award-winning marketer. His branding practice spans
25 years of experience. As a creative entrepreneur, his sweet spot of
innovation has been uniting the worlds of design, content and technology.
Working with Microsoft, Toshiba and Apple, Curt created award-winning advanced
content experiences for mobile, eBooks and advertising. He has bridged
the gap between TV, Film and Technology while working with all the movie
studios and dozens of TV networks. His network branding work spreads across the
globe with relaunches of ABC, CBS, FX, Discovery Health, A&E domestically
and internationally StarTV, Phoenix Channel, The Movie Network, ProSieben,
SAT.1 and Kabel 1. Curt’s Fortune 500 work includes content marketing and
digital storytelling for brands like GM, US Army, USPS, Abbott, Dell,
Genentech, and Viacom.
About Vertuoso:
Founded by Curt Doty in 2017, Vertuoso is
a content marketing agency that delivers innovative multi-platform
strategies to support and enhance its clients’ goals with a mobile-first focus.
For content strategies, the company launches brands, shows, documentaries and
networks on all of the established and emerging social and streaming channels.
Award-winning creative executive Doty was an early evangelist of vertical
storytelling. He has built up Vertuoso’s expertise in verticalizing shows for
MTV and BET and has helped distribute vertical content on Snapchat and IGTV.
Vertuoso evolved its content distribution arm and recently placed six shows on
ClixTV®.
About Hop-on, Inc.:
Hop-on, Inc. (OTC: HPNN)
is a U.S.-based international leader in the development and manufacture of
electronics, distributed software, and telecommunications hardware and
services, capitalizing on its secured essential license agreements for mobile
and computing technologies. Since 1993, the company has a proven record of
innovation and market development. From developing the world’s first CDMA
disposable cell phone to the upcoming Digitalage decentralized social media
platform promoting data portability and free speech and engineering essential
tools for content protection and royalty management across social platforms and
devices, the company works closely with inventors and patent holders to bring
the latest technologies to demanding markets. To contact CEO Peter Michaels,
please email: contact@hop-on.com or phone: 949-756-9008. See: www.hop-on.com www.twitter.com/hpnn
About Digitalage:
The mission behind Digitalage is
to lead the social media industry through combatting content piracy and empower
publishers, influencers and contributors by providing a one-stop-shop for
content creation and management so those contributors can reach their full
potential. For publishers, influencers and contributors, Digitalage is
revolutionizing the creator economy by supporting the next generation of marketers
and influencers through its engagement platform of digital rights management
tools that will empower users to connect, upload and share content, while
compensating rights holders through utilizing decentralized Web 3.0 blockchain
technologies.
Hop-on, Inc.: Forward-Looking Statements: https://www.hop-on.com/forward-looking-statements
Certain statements in this news
release may contain forward-looking information within the meaning of Rule 175
under the Securities Act of 1933 and are subject to Rule 3B-6 under the
Securities Exchange Act of 1934 and are subject to the safe harbor created by
those rules. All statements, other than statements of fact, included in this
release, including, without limitation, statements regarding potential future
plans and objectives of the Company, are forward-looking statements that
involve risks and uncertainties. There can be no assurance that such statements
will prove to be accurate and other results and further events could differ
materially from those anticipated in such statements. Future events and actual
results could differ materially from those set forth in, contemplated by, or
underlying the forward-looking statements.
Media Contact:
Dan Harary
The Asbury PR Agency, Inc.
Beverly Hills, CA
310/859-1831
dan@asburypr.com